Local services
NDA
Dance advertising focused on inquiries
- Project
- NDA
- Industry
- Local services
- Period of cooperation
- 1–30 April 2025 · 30 days
- Business revenue
- ₴31.4K
- Payments
- 20
- Cost per payment
- $23
A dance project attracting prospective clients to its classes.
Goal
Reach prospective clients and identify advertising approaches that generate service inquiries.
What Rainext did
We tested video, static ads, UGC and retargeting, identified core campaigns, paused weaker formats and prepared the next tests.
Strategy and funnel
- $470Ad spend
- 134Actual inquiries
- 20Payments15%
- ₴31.4KBusiness revenue
Business results
- Business revenue
- ₴31.4K
- Payments
- 20
- Average sale
- ₴1,569
Revenue reflects actual sales in the stated period. Its ratio to ad spend is neither profit nor Meta-attributed ROAS.
Conversion metrics
- Cost per payment
- $23
- Inquiry → payment rate
- 15%
Cost per patient, purchase or payment covers advertising spend in this period.
Advertising results
- Actual inquiries
- 134
- Ad spend
- $470
- Cost per inquiry
- $3.5
- Clicks
- 2,297
Ad platform (Meta) data is shown separately from actual inquiries and sales.
Conclusion: what changed
The work delivers business inquiries and a fouNDAtion for further acquisition development.
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