All case studies

E-commerce

NDA

From discovering the product to purchase

Project
NDA
Industry
E-commerce
Period of cooperation
August – September 2026 · 2 mo.
Business revenue
₴223K
Purchases
81
Cost per purchase (CPA)
$8.2

A brand of handwriting workbooks and sets offering ready-to-use learning materials.

Goal

Reach interested buyers and support product sales through advertising.

What Rainext did

We developed ad copy and scripts explaining the method and the sets' benefits, explored buying motivations and trust in the author, and tracked sales.

Business results

Business revenue
₴223K
Purchases
81
Average order value
₴2,756

Revenue reflects actual sales in the stated period. Its ratio to ad spend is neither profit nor Meta-attributed ROAS.

Conversion metrics

Cost per purchase (CPA)
$8.2

Cost per patient, purchase or payment covers advertising spend in this period.

Advertising results

Ad spend
$661
Platform-reported purchases (Meta)
30
Clicks
3,993
New followers
257

Ad platform (Meta) data is shown separately from actual inquiries and sales.

Conclusion: what changed

Sales and product interest guide the next advertising decisions.

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